cover design

Self-Publishing Paths: Week 5, Editing & Cover Design

G'morning Blogitons! Please join Susan Spann and I on Spann of Time for the continuation of the self-publishing series. This week we look at the second most essential component of publishing a novel, the presentation. This includes editing, proofreading, and cover design. Thanks to all who've commented how much you've enjoyed this series so far. Next week will be the final post and discusses the juggernaut of marketing. Take care!

Sometimes, most of the time even, new authors are consumed by and utterly immersed in their first few writing projects, often to the point of having absolutely no brain cells left over for any other creative or “businessy” endeavors. I’ve been there; I understand it. Nothing is more exciting to a writer than the story you are bringing to life.Somewhere along this creative journey, however, new authors generally come to a decision about whether they will publish or simply allow their novel to be extant. It’s a question of public attention and acknowledgment vs. personal satisfaction and self-acknowledgment. (Here’s a little something I wrote on the subject of why we write that talks more about this public vs. personal dialectic). Once an author makes their choice, it’s time to get serious about carving out the time to include all those ancillary steps to the actual writing that will lead to your finished—and publishable, if that’s your goal—novel. Continue here.

Full Series Posts:Week 1: Research. An overview and comparison of the self- vs. traditional-publishing paradigms.Week 2: Business Plans. What an author needs to know to create and adhere to business plans and deadlines.Week 3: Distributing Your Novel. The general considerations regarding distribution sites.Week 4: Creating eBooks. Details to consider in regard to ebook creation, and why and how to do it.Week 6: Marketing & Promotion.

Self-Publishing Paths: Week 2, Business Plans

G'day Bloggorites. Please join me and mystery author Susan Spann at Spann of Time today where I discuss the ins and outs and steps to take for creating a self-published author's business plan. This post is the second in a series on all of the facets of self-publishing. Visit week 1's post on research and identifying your goals and intents here. Here's a short preview:

Being in independently published author is extremely time intensive. Knowing that going in is the first consideration you need to include when evaluating your trajectory and goals. Much as you may outline your novel—with plot arcs, story goals, and finale outcomes—think of your business plan as the outline to your writing career. The following are the three universal steps (as I see them) to accomplish this.1. Set realistic goals.The fact is, brand new unknown authors cannot expect to hit the publish button and sell hundreds of books overnight, even if they hire a publicist. The number one way people sell books is through word of mouth, and if your book hasn't yet been read by anyone, there's no one to spread the word on how fabulous it is. But that's okay, as indie fantasy author K. Scott Lewis describes it, becoming a success is a marathon, not a sprint. Continue.

Full Series Posts:Week 1: Research. An overview and comparison of the self- vs. traditional-publishing paradigms.Week 3: Distributing Your Novel. The general considerations regarding distribution sites.Week 4: Creating eBooks. Details to consider in regard to ebook creation, and why and how to do it.Week 5: Plan ahead to hire an editor, proofreader, and cover designer. At minimum, start looking six months before you plan to publish.Week 6: Marketing and Promotion.